Yorkshire Homes

Project Details

We were asked to build a website and write the website copy for this luxury home builder. There was technical information that needed to be shared in a way that could be understood by website visitors with a varying degree of knowledge on the subject matter, while driving lead generation through form submissions.

We worked with the client to develop purpose, mission and values statements, that formed the foundation of our communications strategy, and were able to successfully humanize the language to articulate the organization’s capabilities. For the website design, we utilized a pre-fabricated template, which was a cost-effective and timely solution for the client. We also established the company’s presence on Google by implementing on-page SEO, creating a Google Business page and executing a link building strategy to have the company listed on local online business directories with high authority on search engines.