PRESS — CBC The National

 
Tieja MacLaughlin Eli Glasner CBC The National

Kim Kardashian ‘re-evaluating’ Balenciaga relationship after ad scandal

European fashion house Balenciaga is facing stiff backlash over a recent holiday campaign that some say sexualized children. Top brand ambassador Kim Kardashian said she's so upset that she is re-evaluating her relationship with the company.

 

Tieja MacLaughlin spoke with CBC’s Eli Glasner for The National, commenting on Balenciaga’s disturbing holiday ad campaign, and Kim Kardashian’s response from a crisis management perspective.

Kim was likely limited in how critical she could be, and what she could say, due to her contractual obligations to the brand as an ambassador.

PRESSTieja MacLaughlin